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News

July 30, 2025
Retail

To win back customers, big brands must act like the 'shop around the corner'

Press Ganey Forsta's Rebecca J. Becker discusses using data to replicate the personalized service of small shops.

by 
Cresta Team
August 11, 2025
CS/CX

IBM’s Global AI Partner on Fixing CX Bots: The ‘Human Touch’ Is Just Good Data

by 
Cresta Team
August 5, 2025
CS/CX

Your customers are looking for help on Google, not your website: Gartner Report

by 
Cresta Team
August 4, 2025
Retail

Retailers lose out as credit card denials drive customers away: report

by 
Cresta Team
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May 7, 2025
Travel and Hospitality

Newark's air traffic crisis exposes urgent need for U.S. aviation overhaul

by 
Cresta Team

A major aircraft tracking failure at Newark Liberty International Airport highlights the urgent need for an overhaul of the U.S. aviation infrastructure.

All Topics
May 5, 2025
Latest

How the marriage of AI and IoT in home security drives better CX and intuitive protection

by 
Cresta Team

Hervé Muller of Telecom Design on how AI and IoT are enhancing home security and adapting to user behavior.

All Topics
May 5, 2025
Retail

How rushed AI adoption and implementation can backfire on enterprises requiring CX precision

by 
Cresta Team

Brad Meiller of Spectrum Brands discusses the importance of well-planned AI implementation, and maintaining human empathy in customer interactions.

All Topics
May 4, 2025
Retail

If conversational consumerism is the future, are retailers prepared?

by 
Cresta Team

OpenAI introduces enhanced shopping features in ChatGPT. Are brands prepared?

All Topics
April 29, 2025
Latest

Iberian blackout exposes grid vulnerabilities and fragility of public systems

by 
Cresta Team

A massive power outage across Spain and Portugal on April 28 left major cities in darkness, disrupting daily life and commerce.

All Topics
April 28, 2025
Latest

EEOC settlement highlights the high cost of ignoring assistive tech in call centers

by 
Cresta Team

A $250k settlement resolves a lawsuit for alleged ADA violations involving a blind call center employee.

All Topics
April 27, 2025
Travel and Hospitality

Facing turbulence, American Airlines goes all in on premium passenger loyalty

by 
Cresta Team

American Airlines is focusing on its AAdvantage loyalty program and premium cabins as it faces macroeconomic headwinds.

All Topics
April 27, 2025
Telecom

To combat rising churn, Verizon taps AI-driven sales led by its CS teams

by 
Cresta Team

Verizon reports increase in sales through its CS teams after deploying Gemini AI assistant.

All Topics
April 27, 2025
Latest

UN report uncovers $40B contact center scam, bad AI actors outpacing regulators worldwide

by 
Cresta Team

UNODC finds groups adopting generative AI and deepfakes to enhance scam effectiveness and scalability.

All Topics

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