Unlock the blueprint for effective automation

Cresta combines conversation intelligence with business outcomes to pinpoint high-value automation opportunities and uncover the insights you need to design highly effective AI agents.

Spot and prioritize high-value opportunities

Map conversation volume to intents and FAQs through AI-powered analysis of historical conversations. Tie these insights to outcomes, revealing automation opportunities to reduce costs and elevate the customer experience at scale.

Cresta named a Leader in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025

Insights that guide effective AI agent design

Analyze conversations in plain language to reveal the root causes, behaviors, and outcomes that shape AI agent performance. Insights are prioritized by business value, guiding how AI agents should respond, escalate, and perform at scale to deliver ROI.

Anchor opportunities to measurable business outcomes

Tie every AI agent initiative to KPIs such as CSAT, resolution time, and cost savings. Cresta helps you quantify and validate opportunities so your automation strategy translates into tangible enterprise impact.

The AI Agent lifecycle

Discover

Identify what to automate and the key behaviors that drive successful outcomes.

Build

Design and manage AI agents aligned to your brand and objectives.

Test & Deploy

Validate behavior and performance before launch to safeguard customer experience and reduce risk.

Optimize

Continuously refine and expand automation with real-time insights, keeping performance aligned with evolving business needs.

Start your automation journey with confidence

Gain the insights to design AI agents that deliver results from day one.