Blog - Industry News
6 Reasons I Joined Cresta After Google
I was very impressed with what the Cresta team had accomplished and was also intrigued by the direct impact I can make on the company's top and bottom line.
Average Handle Time Isn’t Sexy But It’s Vital for Modern Contact Centers
Free throws in basketball aren't sexy, but they're fundamental. Footwork in baseball isn't sexy, but it's fundamental.
Why Contact Center AI is a Big Deal for Customer-Focused Brands
The pandemic spurned a mass customer adoption of digital channels. Yet, despite (or perhaps because of) this mass adoption, 58% of customers surveyed in 2021 said they now expect more from customer service.
How Science Fiction Inspires Human-AI Collaboration at Cresta
AI shines best when it's collaborating with humans.
An Innovative Approach to Closing the Agent Performance Gap
Every organization suffers from a performance gap between its top employees and the rest. This issue is as prevalent as ever when it comes to the contact center
What is the Performance Gap Costing Your Business Each Year?
Imagine if every employee performed like a top performer?
Prioritizing the CX Metrics That Matter
Metrics can define an organization’s culture and operational style. They’re also a key component of how contact center teams are evaluated
Investing in Cresta: Supercharging Agents in Real-Time
Facebook LinkedIn Twitter Nailing customer experience is tough. Every conversation, across every channel, counts. And while much in our lives has changed since the 1960s, the site of these customer conversations has not: the contact center.
Scaling Behavior Change Across 1,000 People
Cresta combines machine learning and cognitive psychology to drive behavior change at scale, transforming every agent into an expert agent.
How To Maximize Contact Center Productivity: The Complete Guide
Contact centers are operationally-complex and offer no shortage of challenges for managers and front-line workers.
Improve Your Net Promoter Score with Cresta
Call centers have been flooded with an unprecedented amount of call volume since the beginning of the pandemic as customer
A Modern Approach To Improve Employee Engagement & Satisfaction
With so many disruptions affecting workers, business leaders have a tremendous opportunity to
How We Reduced Our Labeling Cost by 10x
How we reduced our labeling cost and efforts by over 10x, while continuously pushing our accuracy benchmarks forward
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