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Best Practices
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Customer Experience
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Average Handle Time Isn’t Sexy But It’s Vital for Modern Contact Centers

Free throws in basketball aren't sexy, but they're fundamental. Footwork in baseball isn't sexy, but it's fundamental.

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Why Contact Center AI is a Big Deal for Customer-Focused Brands

The pandemic spurned a mass customer adoption of digital channels. Yet, despite (or perhaps because of) this mass adoption, 58% of customers surveyed in 2021 said they now expect more from customer service.

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GraphQL for the React Redux Developer

Migrate toGraphQL using the Apollo Client library to take advantage of advance GraphQL features.

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Demo Day: Cresta's Platform - Auth, APIs, and More

"Cresta's path to a robust API layer that allows us to support our 1st party usage and potential future 3rd party usage "

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Cresta's Summer '21 Release

Taking Customer Care from a cost center to a value center

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How Science Fiction Inspires Human-AI Collaboration at Cresta

AI shines best when it's collaborating with humans.

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An Innovative Approach to Closing the Agent Performance Gap

Every organization suffers from a performance gap between its top employees and the rest. This issue is as prevalent as ever when it comes to the contact center

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What is the Performance Gap Costing Your Business Each Year?

Imagine if every employee performed like a top performer?

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Employee Engagement
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4 Ways to Assist Contact Center Agents with AI & Automation

Today’s modern contact center provides critical touchpoints for a variety of customer communications. Whether it’s phone calls, texts, webchats, email, or social media channels, contact centers have evolved beyond

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Prioritizing the CX Metrics That Matter

Metrics can define an organization’s culture and operational style. They’re also a key component of how contact center teams are evaluated

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Investing in Cresta: Supercharging Agents in Real-Time

Facebook LinkedIn Twitter Nailing customer experience is tough. Every conversation, across every channel, counts. And while much in our lives has changed since the 1960s, the site of these customer conversations has not: the contact center.

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A Letter From the Founders

At Cresta, we’re on a mission to enable everyone to be 100x as effective at work. And today, we’re excited to announce our $50M Series B round of funding.

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Announcing Cresta for Voice

Bringing Cresta's Real-time Expertise AI to phone-based sales and service teams.

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Cresta's Spring Release

We’re excited to share our Spring 2021 Release: The Sound of Expertise.

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Spring Launch: But Wait, There's More!

Cresta's Spring Launch is packed with new features and improvements to drive customer value and make our users happy.

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