
SalesTechStar Interview With Scott Kolman, CMO At Cresta
Contact centers were primarily used to drive customer support goals but recent years have seen businesses using contact centers to impact actual sales journeys: Scott Kolman, CMO At Cresta comments on these changes.

New Research Unveils Promising Sales Growth Potential in Contact Centers
To better understand operational shifts and determine how they affect customer service and sales teams across industries, Cresta commissioned a survey of 300 sales and service-to-sales leaders who run revenue-generating contact centers at large enterprises.

CNBC - Squawk on the Street
Aired on June 2, 2023 - Cresta CEO Ping Wu: "Our goal is not to replace agents our goal is to make them better at their jobs and more efficient and more productive."

Cresta Selects AI Heavyweight as New CEO
Cresta has appointed the former Google AI executive Ping Wu as its new CEO.

Embedding AI: The Questions Every CEO is Asking
As AI continues to revolutionize industries, CEOs are discussing how to integrate this new superpower. They are also considering important questions around data privacy, competition, cost, accuracy, and speed.

The ABCs of Contact Centers: The Tech Driving Modern Customer Experience
Generative AI technology in contact centers is changing the customer experience for good and companies are reaping the benefits.

The Race to Build a ChatGPT-Powered Search Engine
Greylock Partners General Partner Saam Motamedi joins Ed Ludlow to discuss how likely Microsoft's AI-powered Bing search engine is to take over Google. Plus, his thoughts on AI investing trends and the state of the VC ecosystem. (Source: Bloomberg)

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