Cresta named a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024

“Cresta is an innovation juggernaut with unique AI features that improve sales outcomes.”- ForresterReal-time revenue execution platforms help contact centers and high-volume sales teams increase conversion and revenue. With AI that delivers hidden buyer insights, deeply personalized coaching, and real-time conversation guidance, they can close the performance gap and make every rep more productive.Cresta was named a Leader in Forrester’s evaluation of the most significant vendors in the category, receiving the highest possible scores across 15 criteria, including Innovation, Coaching: Seller Coaching, AI Differentiation, Large Language Model Utilization, Roadmap, and Adoption criteria. Get your complimentary copy of the report to learn more about:In this report, you’ll learn:
- Key market trends impacting revenue-generating contact centers
- The capabilities to look for when evaluating real-time revenue execution platforms
- Why Forrester described Cresta as “best for companies looking for a real time platform with advanced AI that delivers improved sales outcomes.”
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Cresta Launches Automated AI Agent Testing: Closing the Trust Gap in Enterprise AI
With the launch of its Automated AI Agent Testing suite, the company introduces a way to use AI to test AI, giving enterprises the assurance that every AI agent released is accurate, compliant, and production-ready.

Introducing Cresta's Automated AI Agent Testing suite
Trust in AI isn’t assumed, it’s earned through comprehensive, disciplined testing. Cresta’s Automated AI Agent Testing suite validates every release with expert-aligned LLM judges, simulated customers that uncover edge cases, and in-product feedback loops that turn conversation reviews into safeguards. The result: safer, faster deployments you can trust.